Connect66
Unveiling a new chapter of Route 66 where history meets innovation
Six Pieces. One Platform.
Six connected tools powering discovery, connection, and community across Route 66.
Real-time, location-aware events, special offers, and updates from businesses all along the Route. Route 66 businesses update in real time keeping travelers in the know.
The ultimate Route 66 digital archive containing photos, films, articles, and oral histories tagged by place and date. Populated by historians, museums and you!
A storytelling hub where travelers and locals share memories, photos, and videos from America’s highway, each story mapped to discover along your journey.
A gamified platform engaging and rewarding travelers when they stop for photo op. Local businesses add offers and prizes, driving real-world visits and engagement.
Wi-Fi-enabled neon Gateway Towers blend heritage design, with modern connectivity, interactive rewards for travelers, and data insights that guide community planning.
Dynamic dashboards for towns and associations tracking visitors, demographics, redemptions, and more, turning connection data into measurable economic results.
The Centennial is approaching. Energy and attention are building.
Communities and small businesses lack a shared digital platform to be seen
Much of Route 66’s history is scattered, fading, and at risk of being lost forever.
Modern travelers expect live updates and deeper meaning at every stop
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The 66TimeMachine transforms your journey along Route 66 into an immersive exploration of its storied past. Dive into the rich history, uncover hidden gems, and interact with the Mother Road in exciting new ways.
Explore66 Happenings keeps you in the loop with everything happening along Route 66. From vibrant events to exclusive deals, this feature ensures you never miss out on the action and charm of the Mother Road.
Explore66 Navigation is your ultimate companion for discovering Route 66. Whether you’re planning your first journey or returning to the Mother Road, this feature ensures a seamless and enriching experience.
Get real-time notifications for attractions, upcoming events, and exclusive deals nearby.
Feel the rhythm of Route 66 with this electrifying concert series. 66Legends Tour brings together legendary performers and emerging artists in epic venues along the Mother Road.
Each show is more than a performance—it’s a journey through the music, stories, and connections that have defined Route 66’s soundtrack. Hear untold stories directly from the legends themselves, all while celebrating the cultural heartbeat of the highway
Rev up your engines for a fast-paced series that dives into the heart of car culture along Route 66. Street Legends takes viewers behind the scenes of custom car builds, street races, and the stories of the passionate people who keep this culture alive. From nostalgic hot rods to cutting-edge creations, every episode is a celebration of craftsmanship, adrenaline, and the open road.
CSO
Strategic Execution & M&A Expert
Andrew is a seasoned leader with over three decades of experience scaling disruptive technologies and executing high-impact mergers and acquisitions. During his tenure at MacAndrews & Forbes, he played pivotal roles in transforming global companies, including leading M&A efforts for Marvel Studios, Revlon, and other industry giants. Andrew is known for his ability to create sustainable growth strategies, identify competitive advantages, and drive innovation across industries.
With expertise spanning corporate strategy, business development, and operational excellence, Andrew has guided companies through complex markets, ensuring long-term success, resilience, and competitive advantage. His visionary leadership shapes impactful, forward-thinking strategies that drive meaningful results
President
Public/Private Partnership Expert
With over 35 years of global experience, Richard has led transformative projects in public/private partnerships, event development, and crisis manage ment. He has developed world -class facilities like Happy Valley Stadium in Hong Kong, Recife Stadium in Brazil, and the Veronesi Entertainment Complex in São Paulo. Richard has collaborated with renowned organizations, including Walt Disney Imagineering, the NFL, and Mossad Security, earning recognition as National Facility Manager of the Year and leading teams to multiple International Facilities of the Year awards.
Known for his innovative strategies and leadership, Richard has revitalized institutions and created lasting impact through his work on high-profile developments, 501(c)(3) foundations, and disaster recovery initiatives.
Brand Strategy & UX Lead
Brand Strategist & Visual Identity Architect
Kyle is a multidisciplinary designer and brand strategist who leads the development of Connect66’s visual identity system. With over a decade of experience building brand platforms for organizations across industries, Kyle brings a clear, methodical process that aligns creative output with business goals. From identity design and messaging systems to web and content strategy, his work ensures Connect66’s brand is both visually compelling and strategically sound.
Known for his thoughtful approach and eye for cohesion, Kyle helps translate big-picture ideas into powerful brand experiences that resonate with partners, stakeholders, and travelers alike.
VP Technology & Innovation
Senior Web Developer & Digital Solutions Architect
Micah is a highly skilled web developer and solutions architect with extensive experience in front-end and back-end development. An Acquia Triple Certified Drupal Developer, he specializes in creating scalable, user-focused platforms and innovative digital solutions. His portfolio includes developing community engagement tools, secure digital repositories, and enterprise-level CMS platforms that streamline management across multiple sites and teams.
Known for his problem-solving skills and technical ingenuity, Micah is adept at transforming complex challenges into seamless, user-friendly solutions. From responsive web design to advanced automation workflows, his work consistently delivers exceptional results and elevates digital experiences
CIO
Technology Strategist & Cybersecurity Leader
Omar is an accomplished CIO with over a decade of experience in cybersecurity, IT strategy, and operational efficiency. He has led transformative efforts to achieve SOC 2 certification, enhance organizational resilience, and align IT investments with strategic business goals. A leader in AI research, SaaS development, and business intelligence, Omar excels at implementing scalable solutions that drive innovation and enable data-driven decision-making.
His expertise extends to advising government leaders on technology adoption and resilience
planning. Known for his ability to bridge the gap between business needs and IT capabilities, Omar delivers impactful results through visionary leadership and strategic execution
President
Visionary Strategist & Vertical Market Solutions Guru
Kevin is a visionary strategist with over 25 years of experience transforming ideas into market-ready products and platforms. Known for identifying gaps within vertical markets, he specializes in crafting innovative solutions that address critical challenges and drive sustainable success. Kevin’s ability to blend big-picture thinking with meticulous attention to detail ensures every project is both strategic and flawlessly executed.
He has worked with global brands like General Motors, Jiffy Lube International, and Kraft Foods, as well as pioneering platforms such as GoLocal and Digital Lobby. Kevin is also highly creative, excelling at storytelling, building impactful campaigns, and delivering visually stunning presentations that elevate brands and ideas
Embark on an unforgettable journey through the past, present, and enduring legacy of Route 66. This documentary series captures the pivotal moments that defined the Mother Road and shaped America’s cultural and economic landscape. From the Dust Bowl migrations to the neon lights of roadside diners, every episode brings history to life with rare archival footage, immersive storytelling, and expert insights.